Compare the top crypto exchanges in 2025-Coinbase for beginners, Binance for traders, Kraken and Gemini for security, eToro for copying investors, and Uphold for multi-asset trading. Find the right platform for your needs.
Binance: What It Is, How It Works, and What You Need to Know
When you think of Binance, the world’s largest cryptocurrency exchange by volume, known for its low fees, wide coin selection, and its own blockchain network. Also known as BNB Chain, it isn’t just a place to buy Bitcoin — it’s a full ecosystem that powers DeFi, NFTs, and token launches. Millions use it daily, but most don’t realize how deep its influence goes. Binance doesn’t just list coins — it creates them. Its native token, BNB, isn’t just a trading pair; it’s used to pay fees, stake, and even buy things in some countries. The BNB Chain (formerly Binance Smart Chain) runs on a faster, cheaper version of Ethereum, which is why over 80% of new tokens you see on CoinMarketCap launch there.
That’s why you’ll find so many posts here about tokens like LOOP, WLBO, and ELMON — they all started on BNB Chain. But here’s the catch: just because a coin is listed on Binance doesn’t mean it’s safe. Many projects use Binance’s reach to look legit, then vanish. That’s why we track what actually happens after launch — who got paid in the Bird Finance airdrop, why Wombex’s WMX campaign mattered, and how DeepBook Protocol is trying to build something better on Sui instead. Binance’s tools are powerful, but its ecosystem is also full of noise. You need to know the difference between a real project and one that’s just borrowing Binance’s reputation.
And it’s not just about trading. Binance’s exchange infrastructure sets the standard for speed and liquidity. But if you’re using it for yield farming, staking, or DeFi, you’re also dealing with tax rules, rug pull risks, and tokenomics that change overnight. That’s why we break down how block rewards work, how network effects make Bitcoin and Ethereum harder to beat, and why most new tokens fail even with a Binance listing. The real value isn’t in the platform — it’s in knowing what to look for when you’re on it.
Below, you’ll find real breakdowns of tokens that launched on Binance, airdrops tied to its ecosystem, and deep dives into why some projects survived while others collapsed. No fluff. No hype. Just what happened, who got left behind, and how to avoid the same mistakes.
